Our company name, "Rheon", is derived from the word "Rheology". In the several thousand year history of mankind, man has been creating his own culture in the palm of his hand through the shaping and forming of his food. This has not only produced a convenient shape to facilitate eating, but has also resulted in the food tasting better, a large step forward towards civilization.
Rheology is the study of the flow and deformation of matter, and Rheon was the first to take and apply it to foods. This resulted in the applied science of rheological engineering, in which the food is shaped by means of skillfully manipulating its "viscosity" and "elasticity", to derive a delicate and natural flavor while locking in taste and aroma.

Rheon, through the development of technology based upon this unique concept, successfully automated production of traditional foods from throughout the world and has since grown to the stature of an internationally-known food machinery enterprise.